Insight

Entrepreneurs want to focus on growing their business, not getting bogged down by HR and payroll administration. With Liantis handling the practicalities, they gain the freedom and peace of mind to fully commit to what they do best: running and scaling their ice-cream business.

Idea

Entrepreneurship thrives on momentum. But even the most driven entrepreneurs can be pulled out of their flow by administrative burdens like HR and payroll. This campaign shows how Liantis helps keep entrepreneurs in their zone — focused, confident, and worry-free.

Video

Radio