From local to global
Vrt Max
In today’s streaming landscape, giants like Netflix, Disney+ and HBO set the pace with endless content and global reach. Against that backdrop, platforms such as VRT MAX fight a different battle. They can’t compete on scale or budgets, but they can offer something the big players can’t: stories told in the local language, rooted in culture, and closely tied to people’s everyday lives. The challenge is to turn that cultural relevance into a reason for audiences to keep choosing them in a world overflowing with content.
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From Killing Eve to Chantal
From The Rolling Stones to Tik Tak
From Bumba to Undercover
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In VRT MAX vind je al het beste van VRT. En dat is echt heel, heel veel. Die veelheid, die rijkdom van VRT MAX wist Lucy alvast krachtig te vatten in de baseline ‘Daar zit meer in’.
”Bette Van den Briel, brand manager van VRT MAX
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